We make educational toys! Award-winning ones, built with the best supply partners in the world, backed by experienced investors, loved by children in 90+ countries.

• Cubetto: Cubetto is the friendly wooden robot that will teach your child the basics of computer programming through adventure and hands on play. Montessori approved, LOGO Turtle inspired.

Primo Toys In Education

• Cubetto turns coding into a tangible, age-appropriate experience that reduces screen-time, increases engagement, and enhances learning.
• Coding with Cubetto happens with hands-on coding blocks, which means children can use it irrespective of reading ability or language barriers.
• Cubetto works out of the box, with little to no prep or prior experience required to teach with it. As fun for educators as it is for students.